As the graphic designers, writers, and marketing connoisseurs here at The Rebel Unicorn were preparing for the NS3 Summit, they looked through all the world-class websites they’ve built for title agencies over the past several years. They were struck by several things: their boldly stated competitive advantages, their unmistakable brands, and the distinctive feel of each of their sites. You look at many other title agency websites out there, and you see one thing—literally. They’ve all been built from templates.